Welcome to Geneva Lake Distilling + Winery, formerly know as Studio Winery.

Why the Rebranding?

Let us tell you a story about a Little Wisconsin Winery, and a Big Oregon Lumber Company Winery.

One day, the Big Lumber Winery was feeling a bit inadequite and unhappy about itself. It decided that bullying a little winery would make their wine taste so much better.

So they sent a letter across the country to a Little Wisconsin Winery saying:

"We're a Big Important Lumber Winery!

We own the words "THE STUDIO".

Our customers are so stupid that they can't tell the difference between a Little Wisconsin Winery with wines made from humble Midwestern grown grapes, and our big fancy wines made with expensive,

fancy pants grapes.

You must stop using your NAME!

It belongs to US!"

The Little Wisconsin Winery didn't want to fight the Big Lumber Winery. They had a second brand that they would move the winery over to.

Thank you Big Lumber Winery. Without you, Geneva Lake Distilling + Winery may not have been born.